Do you want to attract global users and explore your business to them; having only a website is not enough, until and unless users can find your website in top pages of major search engines while searching keywords relevant to your industry and business. SEO is much cost effective then any other marketing tool, offline or online!.Search engines are used by 90% online users for getting what they want. You as a company would be able to reap maximum benefits out of search engines only if ranked well.